Is it Time to Buy Mobile Ads?

If you own a business that manufactures or sells computer products or consumer electronics, it’s expected your industry will spend $3.8 billion this year on mobile ads, according to a new eMarketer report and that will increase to $6.01 billion by 2018. As consumers spend more and more time on their smartphones and tablets, advertisers need to go where consumers are—and that means more mobile spending. What does that mean for your business? As with all marketing strategies, before investing … [Read more...]