Should You Outsource Your Social Media?

Emarketers know original content is their most important source of social content. But how will you find the time to write original content when you spend so much time just managing your social media presence? With all the social media platforms to post and respond to, it may be time to outsource your social media management—especially since new studies show Twitter users expect responses within an hour. Bigger companies have the advantage of being able to hire employees to solely concentrate … [Read more...]