Improving Your Customer Focus

Are you really “customer focused”? Or is that just a part of your mission statement because you thought it sounded good, but have no idea how to really implement it? While surveys show a majority of customers would pay more for a better customer experience, only 1 percent of those customers thought their current vendors were actually doing a good job. Remember, when customers choose a small business instead of a larger one, they’re usually looking for a personalized and better customer … [Read more...]