BizBlog

Everyday there seems to be a new trend that emerges. Determining whether or not you should jump on the bandwagon can take a lot of time. One trend that seemed like it would quickly disappear, but defied the odds are memes. You may be thinking: “What is a meme?” Well, according to Richard Dawkins, who …

Local optimization is an extremely important, but often overwhelming, aspect of search engine optimization. For multi-location businesses, keeping all data accurate and up-to-date can feel like a never ending process.  So how do you ensure that your data is accurate without spending your entire life scouring the internet for listings and updating them constantly? We’ve …

A good number of businesses have been resistant to using social media with consistency, and it typically comes down to a question of if social media is worth it and how to actually calculate social media ROI.  Obviously, you don’t want to spend your company’s time and advertising dollars on a method that simply doesn’t yield any …

When you think about today’s trends and demands, do you ever find the incorporation of photos being a part of your thought process? Most of us would say no, but that’s only because we don’t realize how much we actually do consider them. When you open a post, what’s the first thing you look at? …

When it comes to training your team to take inbound calls, there are a few important things to make sure you address. The essential pieces to cover are the two main building blocks of excellent customer service: knowledge of the business and/or products and adequate customer service training. Teach the Importance of the Customer Experience …

What do blog posts, ebooks, signs, brochures, and website pages all have in common? While there’s probably a few answers to this question, the most obvious is that they all require words.  Copy is at the heart of nearly every aspect of your marketing. Communicating through the written word is a clear necessity. But unfortunately, creating compelling …