Vlad M.

For any company in the multifamily business, getting your properties found with local SEO by potential renters is a high priority. One of the best ways to do that nowadays is through optimized apartment directory listings. But with such an overwhelming number of sites to choose from, where do you start? If you’re not sure, …

Your brand is the face of your company, but no one likes a two faced person, therefore having a brand with multiple messages and branding can cause distrust, confusion, and ultimately, hurt your business. Brand consistency is the key to correcting this issue. But where do you start? Follow our “triple D” process, and your brand …

With so many ways to leverage technology to improve your company’s marketing, it can be overwhelming to determine where exactly you should be investing your marketing dollars for the biggest benefit to your company. But one important way to not just gain insight into your digital marketing efforts, but to discover what activities generate the …

The process of getting a local business on the map through online listings can be an intimidating task, so many local businesses simply ignore it all together. However, this important SEO step cannot be ignored if local business want to drive customers to their location. With the implementation of Google’s new Trusted Verifier program, the …

Acquiring new multi-family properties is an exciting time for your business. Whether it is simply one new location, or several, your company’s growth requires careful negotiation and planning in order to gain the best return on your investment. One aspect often overlooked in the multi-family acquisition process is that of preserving local SEO. While the property itself …

When you’re setting up call tracking for the first time, knowing how to tell what’s working and what’s not is the cornerstone for success. Without knowing what call metrics to pay attention to, you might as well not track calls at all because you’ll have no data on the dials that are coming in. Start …