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LinkedIn header | BizTraffic

Looks Count: LinkedIn Adds Header Images

September 4, 2014 by Vlad M.

Everyone is doing it, and now LinkedIn has joined the club. You can now (if you’re a paid user) add header images to your LinkedIn business profile. Although, that may not seem like a big deal, it can make a big difference to your business image. Research shows social posts with images get more shares, …

Read moreLooks Count: LinkedIn Adds Header Images
Twitter on phone screen | BizTraffic

Twitter’s Analytics are Now Accessible to Everyone

August 29, 2014 by Vlad M.

Twitter has finally made analytics available to everyone! In June a few select users were given access, but now anyone who want to see their analytics can. This means that no matter who holds a Twitter account (a business, individual, or character like Voldemort, Don Draper, or Grumpy Cat) can now see a variety of …

Read moreTwitter’s Analytics are Now Accessible to Everyone
Social media apps on a phone screen

Staying Positive on Social Media

August 20, 2014 by Vlad M.

“If you don’t have something nice to say, don’t say anything at all.” Wasn’t that one of the first good manners rules you were taught as a child? The same could be said for branding on social media, and the good news is your customers may agree. According to a Q1 2014 study by Converseon, …

Read moreStaying Positive on Social Media
People using phones | BizTraffic

Getting Personal With CRM

August 13, 2014 by Vlad M.

Your customer service strategy needs to include more than a policy that “the customer is always right.” Instead of being reactive, your CRM (customer relationship management) strategy should be proactive, which includes constantly creating new ways to make customer relationship interactions more personal. One way to personalize interactions is to base them on how your …

Read moreGetting Personal With CRM
Girl using Snapchat on phone

How Can Snapchat Help Your Brand?

July 23, 2014 by Vlad M.

Not sure if you should ignore the Snapchat phenom or jump on the bandwagon? The latest statistics estimate the hot social media app is gaining 10 million users per month, so the easy answer is—it’s time to jump on board. The hard question is, how? Although the popular photo messaging app allows you to share …

Read moreHow Can Snapchat Help Your Brand?
Social media apps on a phone screen

Should You Outsource Your Social Media?

July 2, 2014 by Vlad M.

E-marketers know original content is their most important source of social content. But how will you find the time to write original content when you spend so much time just managing your social media presence? With all the social media platforms to post and respond to, it may be time to outsource your social media …

Read moreShould You Outsource Your Social Media?
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