Biz Blog

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The 4 Scariest Online Presence Mistakes Companies Make

In 2014 it is mind boggling how many companies still make certain online presence mistakes. You would think they'd know better by now, but they don't. It only seems fitting that in honor of Halloween, we compiled 4 of the scariest mistakes … More ->

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Top Social Media Marketing Trends for 2015

Since social media is always evolving and what was hot yesterday could be ice cold tomorrow, you need to be flexible and ready to adopt new technologies quickly in order to keep your business on the leading edge of social media. With so much going on … More ->

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Determining ROI: Are promoted tweets worth the cost?

Many small businesses have long enjoyed Twitter’s free ability to connect with customers. Now a Nielsen study shows that promoted tweets can bring social media marketing to the next level with increased engagement, brand lift and message association. … More ->

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Twitter As a News Source: How It Shapes Business Marketing

Social media is a very powerful tool for spreading information. It can have a role in every aspects of a person life, if one lets it. And companies struggle to truly generate information through social media that is worthy of sharing and spreading: … More ->