BizTraffic Blog

If you are new to the digital marketing world, have you ever stopped to wonder why there is such a heavy focus on quality content in the industry? The answer is Google's Panda Update. Panda was first introduced by Google in 2011. The search filter rewards and punishes websites based on content [...Read More]

While many shoppers still prefer to purchase items in a brick and mortar store, there is a significant amount of shoppers who are opting to make purchases online shopping. These shoppers contribute to the success of platforms like Amazon, Ebay, and Etsy. According to a study conducted by ComScore: 5 [...Read More]

Over the years with many an algorithm update, Google has refined SERPs to give searchers just the information they're looking for. But this post isn’t about them, [...Read More]

As social media and web use become more popular, our attention spans are decreasing along with our ability to digest and desire written content. From formats like gifs and infographics to platforms like Instagram and Snapchat, it seems like everything popular and engaging is visual. As a matter of f [...Read More]

Most companies nowadays use some sort of social media to promote their business (and if you don't, you definitely should!). Whether they have a Facebook page or a Twitter profile, keeping up with it can be difficult, and require a huge time investment. [...Read More]