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Twitter’s Analytics is Now Accessible to Everyone

Twitter has finally made analytics available to everyone! In June a few select users were given access, but now anyone who want to see their analytics can. This means that no matter who holds a Twitter account (a business, individual, or character … More ->

hispanicconsumer

Targeting the Hispanic Market

This year, Latinos will surpass whites as the largest racial/ethnic group in California. According to the last U.S. Census stats, the Latino share of the U.S. population, currently at 17 percent, is expected to reach 31 percent by 2060. Although the … More ->

Facebook

Facebook’s Save Feature

While most everyone has been talking about Facebook's forced download of Facebook Messenger on mobile devices, Facebook has also been working on some other new features to improve their usability and create some positive publicity. The new save … More ->

socialmedia

Staying Positive on Social Media

“If you don’t have something nice to say, don’t say anything at all.” Wasn’t that one of the first good manners rules you were taught as a child? The same could be said for branding on social media, and the good news is your customers may … More ->